Sunday, January 9, 2011

What's New in 2011

There’s a lot going on at Moms On The Run as we gear up for our 2011 season. It’s just about time to start getting excited! Here is some “what’s new” for this year:

We are adding 4 new locations, Stillwater, Andover/Coon Rapids, Maple Grove and Eden Prairie.

As much as possible, all locations will have at least 2 instructors, one for the beginners and one for intermediate runners.

A 10k training option available in June and July at all 2010 locations.

A 10 mile training will run August and September (a separate September class will meet at a central metro location 4 times).

Stretch smart! An educational component will be incorporated into the stretching time. Topics will include running technique, breathing, stretching, etc.

Boot Camp will cost less so that more women can add this important component of the workout.

Streamlined communication processes with web and email will mean more info in less of your time.

An online store will make it easier to order extra shirts and other MOTR clothing items.

Nutrition challenges will be modified so that participants can choose a goal that is fitting to their current lifestyle.

Change of Terrain – We are going to have some optional “swap days” just for fun, to check out other MOTR classes!

Shirts – we are looking into technical shirts rather than cotton for more comfortable running during the hottest months.

Pricing - See below for information on the new pricing structure for the future of the program.

Do you have a friend who is interested in one of our new locations for 2011? They can get 10% off just for your referral! Thanks for helping us spread the word to new parts of the metro.

New Pricing Structure

Our 2011 season is just around the corner! Here's what you need to know about discounts for past participants and more.

In the past it has been my goal that once a person joins the program their price will not go up for future seasons, even as moderate price increases occur. For 2011 we've established a more simpler system than "remembering who paid what which year."

Silver Members (past participants of 1 year) will receive 10% off every year.
Gold Members (2 year participants) will receive 20% off.
Platinum Members (3 years and beyond) will receive 30% off.

This should keep the price the same as it has been in the past or bring it down slightly. I do not foresee price increases happening ever year, although they have happened the last few years to compensate for pricing that began too low to support the program.

These percentages reflect a discount on the 5k training only, and not the additional options such as boot camp or the 10k training. In 2011, boot camp pricing is going down about 30% so that more women can participate in this important part of the program.

The other change for 2011 is that the price will vary by city to reflect differences in cost of living and advertising costs in the various locations.

Scholarships will still be available on a need basis. If you know of a business that would like to sponsor the program this year to provide scholarships and shirts,let me know! Advertising opportunities are available in return.